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Business digiTal Outlook Research Program

BTO faces its Ad Hoc Advisory projects using a simple three steps methodology, where the first phase is always the assessment of the As-Is
situation, in order to have a complete understanding of the context. This approach has been successfully
on different projects from different industries.



Data collection and environment understanding through: direct observation, documents, interviews, survey, focus group, software, databases


Identification or definition of the framework of analysis through proprietary, academic and commercial sources.
Application of the framework and issues/gap identification


Depth issue analysis, scenario simulation, intervention plan definition with proper description and priority of each suggested action

SuccessfulCase of Study